Milwaukee, WI — Rental Investment Analysis

🟡MODERATEaverage returns

Data: HUD FMR FY2024 + Zillow ZHVI April 2026 + Freddie Mac rates. Last updated June 2026.

Investment Summary

As of 2026, rental properties in Milwaukee, WI yield a 4.5% cap rate. Median home price is $231,153 with 3-bedroom rents at $1,350/month.

Milwaukee is a moderate market — workable but not exceptional for cash flow. At $231,153 median home price, Milwaukee is affordable by national standards and within reach for most conventional loans. With 3-bedroom rents around $1,350/month, the 4.5% cap rate tells the story. Cash flow is deeply negative at -$341/month with standard assumptions. This market requires appreciation to justify the investment.

At 0.63% on the 1% rule, rents are low relative to purchase prices. You'd need a significant discount from asking price to make the numbers work. DSCR of 0.71 is below 1.0, meaning rental income doesn't cover the mortgage. DSCR lenders will likely decline this market at current prices.

Bottom line: Consider Milwaukee only if you believe in long-term appreciation. The numbers don't support cash flow at today's prices and rates.

Data sources: HUD Fair Market Rents (FY2024), Zillow Home Value Index (April 2026), Freddie Mac Primary Mortgage Market Survey.

Cap Rate

4.5%

Below average

Monthly Cash Flow

-$341

After all expenses

Price-to-Rent

13.2

Investor-friendly

DSCR

0.71

Fails

Key Metrics

Median Home Price
$231,153
Average Rent (3BR)
$1,350/mo
Price-to-Rent Ratio
13.2(good)
1% Rule
0.63%(fails — need 1%+)
Cash-on-Cash Return
-8.1%
Vacancy Rate
8.0%

Market Strength

Unemployment Rate
3.5%(-0.8% vs national)
Rent Growth (YoY)
+2.9%(national avg)
Population Growth
+0.6% YoY

Assumptions Used

20% down, 6.52% rate, 30yr, 8% vacancy, 10% maintenance

Customize these numbers →

Property Tax Rate

1.61%

of assessed value (WI avg)

Median Income

$67,080

household (WI avg)

Rent-to-Income

24.2%

Affordable

Section 8 Max Rent

$1,350/mo

3BR voucher payment

WI Investor Climate

Landlord Friendly

6/10

State Income Tax

Has state tax

Property Tax

1.61% effective

Population Trend

+0.6% (3yr)

Population Movement (Tax Year 2021→2022)

Net Migration

-1,056 households

SHRINKING

Total Inflow

363,943

households moved in

Avg Income (New Residents)

$74,904

per household

Where they're coming from:

1.Milwaukee Non-migrants, WI357,239 households · avg $75,048
2.Cook, IL897 households · avg $78,622
3.Dane, WI841 households · avg $54,420
4.Ozaukee, WI620 households · avg $110,585
5.Kenosha, WI387 households · avg $52,483

Where residents are leaving to:

1.Milwaukee Non-migrants, WI357,239 households
2.Ozaukee, WI985 households
3.Cook, IL850 households
4.Dane, WI661 households
5.Maricopa, AZ470 households

Net outflow may indicate weakening demand — but can mean lower prices and higher cap rates.

Best Zip Codes in Milwaukee for Investors

53206
Cap Rate: 11.1%Cash Flow: +$377/mo$96,208
53209
Cap Rate: 6.2%Cash Flow: -$22/mo$167,509
53210
Cap Rate: 6.1%Cash Flow: -$42/mo$170,562

All Zip Codes in Milwaukee

ZipCap RateCash FlowHome PriceRent (3BR)DSCR
5320611.1%+$377$96,208$1,250/mo1.74
532096.2%-$22$167,509$1,350/mo0.98
532106.1%-$42$170,562$1,350/mo0.95
532056.0%-$56$159,247$1,240/mo0.93
532186.0%-$61$167,300$1,300/mo0.93
532045.6%-$112$167,472$1,240/mo0.87
532165.6%-$119$177,110$1,310/mo0.87
532335.0%-$215$185,253$1,260/mo0.78
532234.9%-$279$231,153$1,560/mo0.77
532244.8%-$308$240,315$1,600/mo0.76
532124.5%-$341$221,007$1,400/mo0.71
532024.1%-$702$371,812$2,200/mo0.65
532034.0%-$748$378,660$2,200/mo0.63
532153.9%-$458$222,456$1,270/mo0.61
532253.9%-$498$238,163$1,350/mo0.61
532083.8%-$518$236,227$1,310/mo0.59
532223.4%-$660$265,891$1,380/mo0.53
532193.2%-$716$271,661$1,360/mo0.51
532213.2%-$774$293,673$1,470/mo0.51
532073.0%-$893$311,329$1,470/mo0.46
530361.6%-$1,879$473,566$1,600/mo0.25